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Airing ideas — literally
On the final of this year’s Apprentice, Dean Franklin took home Lord Sugar’s investment with his business idea for Domesticool — a domestic air conditioning company aimed at bringing cool air and cooler branding to UK homes.
But it wasn’t just the concept that caught our attention. In the episode, Dean mocked up a showroom, complete with air con units mounted on stylish walls — and next to each one?QR codes.
Making air conditioning interactive
Customers could scan the codes to learn more about each unit — features, pricing, installation details, and even see it in action through a short video.
It’s the kind of small, smart addition that makes a static space come to life. And it shows that QR codes aren’t just for restaurants or posters — they’re just as powerful in showrooms, trade counters, and product displays.
QR codes that actually help customers
By giving customers a quick way to learn — without needing a sales rep breathing down their neck — QR codes create a smoother, more relaxed showroom experience. They answer questions on demand. They bridge the offline and online world instantly.
And for business owners? You get insights, scan data, and the ability to change what the QR code links to without reprinting a thing. (That’s where we come in.)
QR2U is built for this kind of thinking
Whether you run a showroom, a trade counter, or a local shop, QR2U lets you create scan-ready codes that link to product info, offers, reviews, and more — with full tracking and editability baked in.
The Apprentice winner just gave the country a free demo of what’s possible with QR codes. Now it’s your move.